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What is a white label hearing aid?

White label (sometimes referred to as locked) hearing aids are often customised for a specific provider and usually work with the provider’s own app or software. While this can work well within that clinic, it can limit your options for care elsewhere.

These devices may not work with standard manufacturer tools or apps, which can restrict adjustments or support outside your original clinic. Many people aren’t aware that purchasing these devices effectively ties them to a single provider for ongoing adjustments and support. It’s important to understand how these devices work and what that means for your hearing care.

White label hearing aids limit your options

Will you travel or move?

Will you travel or move?

White label hearing aids can make it harder to get support if you are away from your clinic.

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Will you travel or move?

Because these devices are tied to a specific provider’s software or app, other audiologists may not be able to access or adjust them. If you travel or move, getting updates, fine-tuning, or support can be more difficult – particularly if your hearing changes or your listening needs evolve.

Will your clinic be around forever?

Will your clinic be around forever?

If your provider closes or changes partnerships, access to support could be affected.

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Will your clinic be around forever?

While we all hope clinics remain stable, businesses do change. If your provider closes or merges, your hearing aids may no longer be easily supported locally, leaving you with devices that may not fully meet your needs.

What are you really getting?

What are you really getting?

White label devices often differ from what’s available through independent clinics.

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What are you really getting?

There are six major hearing aid manufacturers worldwide. Some providers use brand-specific or “white label” devices that may look similar to standard models but include fewer features or use older technology. Because these devices are tied to proprietary apps or software, it can be harder to compare models, prices, and available features across providers.

How do I get a fully flexible hearing aid?

Independent hearing care providers, like New Zealand Hearing, fit hearing aids from all major manufacturers and do not use white label devices. When you purchase your hearing aids, they belong to you – not to the provider.

That means you always have options for care, whether with us or another provider. We believe your hearing care should be flexible, transparent, and focused on what’s best for you. If you’d like to know more, see our blog post on white label hearing aids.

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